Publishers Weekly Comments:

There's a lot more cold cereal than sex or drugs in Klosterman's  nostalgic, patchy collection of pop cultural essays, which, despite  sparks of brilliance, fails to cohere. Having graduated from the  University of North Dakota in 1994, Klosterman (Fargo Rock City) seems  never to have left that time or place behind. He is an ironically  self-aware, trivia-theorizing, unreconstructed slacker: "I'm a `Gen  Xer,' okay? And I buy shit marketed to `Gen Xers.' And I use air quotes  when I talk.... Get over it." The essay topics speak for themselves: the  Sims, The Real World, Say Anything, Pamela Anderson, Billy Joel, the  Lakers/Celtics rivalry, etc. The closest Klosterman gets to the 21st  century is Internet porn and the Dixie Chicks. This is a shame, because  he's is a skilled prose stylist with a witty, twisted brain, a  photo-perfect memory for entertainment trivia and has real chops as a  memoirist. The book's best moments arrive when he eschews argumentation  for personal history. In "George Will vs. Nick Hornby," a tired screed  against soccer suddenly comes to life when Klosterman tells the story of  how he was fired from his high school summer job as a Little League  baseball coach. The mothers wanted their sons to have equal playing  time; Klosterman wanted "a run-manufacturing offensive philosophy  modeled after Whitey Herzog's St. Louis Cardinals." In a chapter on  relationships, Klosterman semi-jokes that he only has "three and a half  dates worth of material." Remove all the dated pop culture analyses, and  Klosterman's book has enough material for about half a really great  memoir.